Welcome to the International SBCC Summit

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What Are We Learning? SBCC Takeaways from the COVID-19 Pandemic

On Wednesday, March 24, we held a webinar exploring lessons, takeaways and recommendations for social and behavior change communication programs during the COVID-19 pandemic.

SBCC, which emphasizes engaging communities and key players, advocating for new policies and social norms and handling misinformation, is an essential discipline in outbreak and pandemic preparedness and response.

Within this context, webinar panelists will examine SBCC responses to COVID-19 from global, regional and community levels as practitioners look ahead to the next phase of the pandemic.


Ombretta Baggio
Coordinator, RCCE Collective Service
Lessons and insights from the RCCE collective Service work
Lawrence Sao Babawo, MPH, RGN, FWACN, PhD
Researcher, Institute of Development Studies at Njala University
Sierra Leone national response task force
How community engagement is being considered in national policies and the challenges faced
Tamar Kabakian-Khasholian, MPH, PhD
Associate Professor Department of Health Promotion and Community Health
Faculty of Health Sciences, American University of Beirut
How political, social and economic context affect message interpretation and acting on the information received

Christine Prue, MSPH, PhD
Associate Director, Behavioral Sciences, National Center for Emerging and Zoonotic Diseases
Masking up in the U.S.

Alice Payne Merritt, MPH
CCP Deputy Director and Breakthrough ACTION COVID-19 Team Lead



English and Spanish