The International SBCC Summit Steering Committee is pleased to announce the following keynote speakers. Additional speakers will be announced; be sure to sign up for Summit email updates.
Miguel Sabido began his career as a television writer. He saw that a Peruvian telenovela, Simplemente Maria, the story of a single mother who enrolled in a literacy class and became a seamstress and eventually a very successful businesswoman, change behavior across Latin America. The wildly popular program led to a massive increase in the sales of sewing machines and the number of people enrolling in sewing classes.
He found that education could be deliberately woven into entertainment programs and developed a pioneering formula and theory used today. He determined that people learned through role models and that the more we identify with a role model, the more likely we are to imitate them.
Sabido will talk about the evolution of his research on the theory and practice of communication since 1974, when his first entertainment-education telenovela was broadcast. He will also present his new work,“Tonal Strategies for Entertainment Education.”
David Chiriboga, an associate professor of medicine at the University of Massachusetts, was a young physician in Ecuador when he designed and implemented a system to provide comprehensive health care services to the indigenous population of Zumbahua in the highlands of the Ecuadorian Andes. The project included building a community hospital and establishing a health district with several satellite clinics, with a strong community out-reach component. He would later go on to serve as Minister of Health in Ecuador where he undertook a major re-structuring of the health care system of the country.
He is co-founder of Equity Movement, an international NGO devoted to multidisciplinary research, policy and advocacy in sustainable health and environmental equity, his primary interest. Chiriboga will discuss the use of social and behavior change communication and advocacy as ways to address the inequality, particularly as it relates to the Sustainable Development Goals (SDGs).
Lillian Dube is an acclaimed and award-winning South African actress and humanitarian. She is the founder and executive producer of the highly popular Skwizas Comedy Series.
Dube’s acting career began serendipitously when she landed her much loved alter ego role as “Sister Bettina” in the acclaimed Soul City television series. This series challenged and transformed South African social norms, patriarchal attitudes and practices – from smoking to domestic violence and sexual wellbeing and choices – by empowering individuals and communities to make informed and healthy decisions.
Dube is a committed philanthropist and is the founder of the Lillian Dube National School Shoes project and the Celebrities for Good Causes Foundation.
Senator Ayesha Raza Farooq is a member of Pakistan’s Senate and has been the prime minister’s point person on the nation’s polio eradication programs since Nov. 2013. At the time, Pakistan – one of only three nations where polio remained endemic – was seen as a threat to global eradication efforts. Working closely with polio spearheading partners and the prime minister, she helped lead the country’s polio program out of a crisis situation and has been praised for those efforts by, among others, the International Monitoring Board (IMB) of the Global Polio Eradication Initiative and World Health Assembly.
As a senior policy maker in her country, she recognizes the essential role that SBCC has played in polio eradication efforts and is a major advocate for its continued and expanded use both within the polio program and in other initiatives such as ensuring that all Pakistani children are vaccinated against preventable childhood diseases.
Aníbal Gaviria was the mayor of Medellín, Colombia, from 2012 to 2015. He is one of a string of mayors credited with turning around this city of 2.5 million people. Once the stronghold of the dangerous Medellín cartel, the city witnessed 6,349 killings in 1991. The homicide rate has fallen by 80 percent since then and, in 2013, the Urban Land Institute named Medellín the “most innovative city” out of 200 it considered. Prior to that, Gaviria was governor of Antioquia, of which Medellín is the capital. He believes that “to govern is to communicate.”
Gaviria sees a connection between reducing inequality and violence in the city and the facilitation of dialogue and debate in communities. Medellin is well known for social urbanism and development policies, including the creation of the Metrocable system, a network of cable cars that link the city’s subways to some of the city’s informal settlements on the city’s steep hills. These settlements were in many ways cut off from the city, with residents commuting as long as 2.5 hours a day before Metrocable opened. Not only could people in these poorer isolated communities get to jobs more easily, but to public libraries, schools, health centers and recreation spaces. Metrocable – by linking people to what they need – is credited with dramatic reductions in crime in the areas reached by cable car, an integrated approach to creating change.
Chaning Jang is the Chief Strategy Officer and a member of the Board of Directors at Busara Behavioral Economics, and has helped lead the organization since 2013. Chaning is responsible for both internal and external strategy, and a portfolio of projects, primarily focused on academic research. Prior to joining Busara, Chaning worked as an English teacher in the Czech Republic and a equities and derivatives trader in Los Angeles.
Chaning completed a Postdoc at Princeton University in Psychology and Public Affairs, and holds a PhD in Economics from the University of Hawai’i with specialization in Behavioral Economics and Development. He completed his undergraduate studies in Managerial Economics from the University of California, Davis.
Nila Djuwita Farid Moeloek is Professor of the Faculty of Medicine, University of Indonesia. She was appointed as Minister of Health by President Joko Widodo in 2015. Before that, she served as the Indonesian President’s Special Envoy on the Millennium Development Goals (MDGs) from 2010 to 2014. Under her leadership, the Office of the President’s Special Envoy on MDGs designed, developed, and implemented the Pencerah Nusantara program – an innovative health movement that involved improving access to primary health services and incorporated a Partnership Map for Development, an online data platform involving cross-sector and multi-actor partnerships for achieving the MDGs.
Prof. Nila earned a degree in ophthalmology at the Faculty of Medicine, University of Indonesia and a PhD in ophthalmology (cum laude) in 2003. In 2007, she was appointed as Professor of the Faculty of Medicine, University of Indonesia.
Kriti Sharma is an Artificial Intelligence technologist and a leading global voice on AI ethics and its impact on society. In addition to advising global software companies such as Sage, she focuses on AI for Social Good. She built her first robot at the age of 15 in India and has been building AI technologies to solve global issues ever since, from productivity to education to domestic violence.
Kriti was recently named in the Forbes 30 Under 30 list for advancements in AI and was included in the Recode 100 list of key influencers in technology in 2017 alongside Elon Musk, Jeff Bezos and Mark Zuckerberg. She was invited to join the Obama Foundation Summit as a Civic Leader for her work in ethical technology. She is a Fellow of the Royal Society of Arts and a Google Grace Hopper Scholar.
Kriti frequently writes about her views on the ethics of AI in global media such as Fortune, BBC, Harvard Business Review, The Times, Financial Times and TechCrunch.
Nahla Valji is the Senior Gender Adviser in the United Nations’ Executive Office of the Secretary-General (EOSG) where she coordinates the UN-EU Spotlight Initiative to Eliminate Violence against Women and Girls as well as the Secretary-General’s Gender Parity Strategy among other efforts. She joined the Transition Team of then Secretary-General-designate Guterres in November 2016 and the EOSG in January 2017.
Prior to this she was the Acting Chief/Deputy Chief of the Peace and Security section in UN Women’s headquarters in New York, where she led for some years the organization’s work on peacekeeping, peace negotiations, transitional justice, and rule of law, involving both global programming and policy work, particularly with regards to the Security Council. In 2015, she headed the Secretariat for the Global Study on implementation of resolution 1325, a comprehensive study requested by the Security Council for the 15-year review of women, peace and security. She founded and managed the International Journal of Transitional Justice and is the co-editor of the Oxford Handbook on Gender and Conflict.
Prior to joining the UN, Valji worked in South Africa, where she led the regional transitional justice work of the Centre for the Study of Violence and Reconciliation and managed the African Transitional Justice Research Network.